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Quirky takes
Social networking site ibibo.com tries to entice the youth with a bold, on-your-face camp ...
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IPL: The $2 bn brand
The rebid decision is hardly a setback for one of the hottest sporting properties in the ...
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aMap set for IPL3
Following last year’s initiative of overnight reporting during the Indian Premier Leagu ...
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Shome who has spent close to a decade with PepsiCo, had joined HT three years ago
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How does one lead a revolution, where the destinations are hazy at best, and no trusted m ...
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Max dons a new look
A revamped logo and layout, new graphics and a vocal-based audio track are part of the ma ...
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All that Twitters
Companies, banks, TV channels and even marketers and advertising agencies are seeing valu ...
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100 shades of white
As competition heats up in the skincare category, fairness is becoming a base virtue. And ...
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High on henna
How Godrej created space for itself in the highly fragmented and commoditised henna market
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The new age maharaja
Companies across sectors want to sell to the youth. Do they know what young men and women ...
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Turning a digital page
Bookworms warm up to the e-reader, but the device will take a few years to catch on in In ...
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HUL wants a dedicated agency for the digital business reemphasising its focus on the onli ...
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Skipping the queue
Consumers view online booking as the most fitting way to book tickets for movies, events, ...
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The size of the business is estimated to be in the region of Rs 30 crore
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Lintas bagged the account in a multi-agency pitch; the account size is pegged upwards of ...
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Media Direction was the incumbent agency; the account size is pegged at Rs 15 crore
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The account size in India is estimated to be Rs 30 crore
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Hitting a six online
He could be just another 28-year-old who finds it hard to conceal his excitement over soc ...
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India on hold
High-fidelity broadband is enjoyed only by the chosen few as, for most, connections are j ...
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Mohanachandran, executive director, digital services, Neo@Ogilvy and OgilvyOne, has spent ...
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Hemant Misra, COO, Publicis India has been named CEO, while Madan Mohan Ex-TBWA has step ...
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Going the People way
Two ex-Saatchi-ites, Rajeev Ravindranathan and V Balaji, have set up their own outfit, wh ...
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Now, blog in Hindi
Dainik Jagran has unveiled a blog publishing website, Jagranjunction.com, which will empo ...
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Obopay is not his first stint with the telecom industry. In the past, he has handled mark ...
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The online editions of leading newspapers have existed for more than a decade, but media ...
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